Calypso Fairtrade Pure Juices.
Calypso's Fairtrade Story
Calypso was one of the very first Juice companies to be awarded the Fairtrade mark and has actively supported the Fairtrade ethos for over a decade. With the most extensive Fairtrade Pure Juice range available in the UK, Calypso supplies the range into Leisure and Education sectors and is proud to help promote the Fairtrade message to its consumers.
The Fairtrade Pure Juices category has seen consistent and dramatic growth in the last few years with a 36% increase in sales of Fairtrade orange and apple pure juices.
The new Calypso packs in the range include:
- Fairtrade Apple & Orange 500ml bottles
- Fairtrade Apple and Orange 200ml Cartons
- Fairtrade Orange 85ml Cuplet
Michele Davies, Calypso head of marketing said, “We will be supporting the Foundation’s mission of ‘choose products to change lives’ – its all about consumers having the power to change the world every day by buying Fairtrade products – with one simple choice farmers all over the world get a better deal and have a better, fairer life as a result.
See how Calypso supports Fairtrade
Fairtrade Pure Orange and Pure Apple Juice – available in 200ml cartons, 500ml bottles and 85ml cuplets, perfect for lunchboxes.